Longevity January 14, 2026 · Louie Babb The Case for Building Health Foundations (Not Chasing Peaks) Modern wellness often celebrates peaks—moments of intensity, discipline, or transformation that promise rapid results. These peaks can feel...
Sustainability January 01, 2026 · Louie Babb Inside Eternal: How We Think About Responsible Formulation Formulation is often treated as a checklist: add what’s popular, increase what looks impressive, remove what sounds inconvenient....
Longevity November 03, 2025 · Louie Babb Longevity Isn’t a Hack—It’s a Practice Longevity has become a word people use to describe optimisation, shortcuts, and control. It’s often framed as something...